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Top Salesforce Events to Attend in 2020

Lindsay McGuire
January 7, 2020
Min Read

Calling all Trailblazers! If you're wanting to attend a Salesforce event in 2020, you've come to the right post. We've laid out all the best Salesforce events below to help you plan out your 2020 event calendar.

These events span the calendar and country, ensuring you have plenty of opportunities to learn more about the CRM system and connect with fellow Salesforce users. If you want to expand your Salesforce knowledge, you need to put one of these Salesforce events on your calendar for 2020.

Whether you're interested in attending as a guest or want to display your product or service during a Salesforce show, this list is your one-stop-shop for Salesforce events to attend in 2020. We've included eight events, four hosted by Salesforce and four hosted by community members.

Once you've picked one (or more!) to attend, give us a shout out on Twitter @Formstack. We'd love to see you at one of these Salesforce events in 2020.

Salesforce-Hosted Events

Salesforce hosts several noteworthy events each year for users, system integrators, developers, admins, educators, and anyone interested in learning more about its powerful CRM technology.

Salesforce World Tour

When: Various Dates
Where: Multiple Locations

The Salesforce World Tour event is held on various dates throughout the year in 12 major cities around the world: Amsterdam, Atlanta, Boston, Dallas, London, Los Angeles, New York City, Paris, Sydney, Tokyo, Toronto, and Washington, D.C. These events allow you to connect with customers and other business trailblazers, as well as learn about new Salesforce products and innovations.

Higher Ed Summit

When: April 29 - May 1
Where: Indianapolis, Indiana

This year’s 8th Annual Higher Ed Summit is cohosted by Salesforce and Indiana University. It’s an ed tech conference that unites higher education professionals to celebrate the education community and look toward its future.

long form tips

Fun Fact:  Formstack is headquarted in Indianapolis! We are very excited to welcome Higher Ed Summit attendees to Circle City. It's also Indiana University's bicentennial year, so we bet there will be lots of great surprises.


When: June 9 - 10
Where: San Francisco, CA

TrailheadX is a must-attend event for Salesforce developers and admins. It features hands-on learning led by Salesforce engineers, product leaders, and the powerful Trailblazer community.


When: November 9 – 12
Where: San Francisco, CA

Dreamforce is Salesforce’s flagship event, and it is massive. If you only attend one Salesforce event all year, this should be the one. This annual user conference brings together thousands of thought leaders, industry pioneers, and IT professionals from around the world and effectively shuts down the city of San Francisco for four days.

Community-Hosted Events

The Salesforce community is full of people who love to learn and connect with other Salesforce users. That’s why there are numerous community-led events throughout the year that provide opportunities for connection, inspiration, education, and enjoyment.

Dreamforce Global Gatherings

Dreamforce Global Gatherings 2020

When: Various Dates
Where: Multiple Locations

If you didn’t make it to Dreamforce 2019, you now have access to events solely focused on sharing the best learnings from this major event. Throughout January and February, Salesforce Communities across the country will be hosting 250+ Dreamforce Global Gatherings to share the wealth of knowledge that comes out of Dreamforce.

Southeast Dreamin’

Salesforce Southeast Dreamin'

When: March 26 - 27
Where: Atlanta, GA

Southeast Dreamin’ is a networking and learning event created by Salesforce users for Salesforce users. It includes hands-on workshops, keynote presentations, breakout sessions, and a Demo Jam.

NorCal Dreamin’

Salesforce NorCal Dreamin'

When: August 6 - 7
Where: South Lake Tahoe

NorCal Dreamin'—previously known as Tahoe Dreamin’—is an event led by Salesforce power users. It includes 35+ learning sessions, product demos, hands-on training, keynote speeches, networking opportunities, and more. Whether you’re an admin, developer, executive, marketer, nonprofit professional, or public sector worker, this event has something for you.

Midwest Dreamin’

Salesforce Midwest Dreamin'

When: July 22 - 24
Where: Minneapolis, MN

Midwest Dreamin’ is another Salesforce community event with a mission to facilitate learning and collaboration among Salesforce users. The conference is in its eighth year and expects to host more than 700 admins, developers, and users in 2020.

Northeast Dreamin’

Salesforce Northeast Dreamin'

When: September 14 - 15
Where: Providence, RI

Northeast Dreamin' was a brand new Salesforce community user conference in 2018. Like the other Dreamin’ events, it’s meant to bring Salesforce community members together for learning, networking, and fun.

Formstack will be exhibiting at many of these 2020 Salesforce conferences, and we hope to see you there! Check out all the events we're heading to in 2020 over on our events page.

Add to your Salesforce knowledge before heading to any of these Salesforce events by checking out our curated Salesforce content on our blog. Get Salesforce updates, learn more about Formstack for Salesforce, and discover even more ways you can utilize Salesforce to get work done.


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Lindsay McGuire
Lindsay is the Content Marketing Manager at Formstack, splitting her time between creating blog content, writing reports, and hosting Formstack's Practically Genius podcast. She's a proud graduate of the University of Missouri School of Journalism (MIZ!) and loves connecting with others on LinkedIn.
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