When customers have an issue or problem, they head for your customer service department. These conversations are crucial to retaining your customers long term. On average, customers avoid businesses for up to two years after having a bad customer service experience! Use this customer service evaluation form to get a pulse on the effectiveness, efficiency, and friendliness of your customer service team. Once you begin collecting data with this form, you'll get important insights into the customer experience and what is (or is not) working in your customer service department.