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5 Things We’re Looking Forward to at Practically Genius 2021

Ashley Alexander
September 16, 2021
Min Read

We’re less than three weeks away from Practically Genius 2021! On October 5-6, we’ll be bringing Formstack customers, business leaders, and industry experts together for two half-days packed with stories, lessons, and insights on overcoming today’s toughest workplace challenges. We can’t wait to show you all the incredible ways organizations have pushed the status quo and reimagined how work gets done.

Here are the five things we’re looking forward to most at this year’s virtual conference:

1. Stellar Guest Keynote Speakers

We have two guest keynote speakers that you won’t want to miss. On October 5, Ellen Ochoa will be joining us for a fireside chat with Formstack SVP of Marketing, Kathryn Loheide. As the first Latina in space and former Director of NASA’s Johnson Space Center, Ellen is passionate about innovation, inclusion, and teamwork. During her chat with Kathryn, she’ll share her experiences in space and how she led NASA through change.

On October 6, Stephanie Mehta will share “The Secrets of the Best Workplaces for Innovators.” As Editor-in-Chief of Fast Company, Stephanie oversees stories shared by business leaders, innovators, and entrepreneurs. Brimming with insider knowledge of what makes cutting-edge companies work, Mehta will provide practical lessons on innovating—from product to process to culture.

2. Insight-Packed Breakout Panels

From shifting to digital workflows to adjusting to remote work, organizations have dealt with various challenges over the last year. To give you an inside look at how businesses have overcome the obstacles they’ve faced, we have six panel breakout sessions that will bring together leaders and innovators behind some of the biggest transformative digital efforts of the past year:

  • Healthcare: Reimagining Your Digital Front Door
  • How Data and Technology Will Drive the Future of Higher Education
  • The Transformative Power of Automation in Financial Services
  • Accelerating Digital Transformation Through Workflow Automation
  • Empowering Teams with Digital Tools
  • Transforming the Customer Experience with Data

Tune in to hear insights from leaders at University of Houston, Chicago Fire Football Club, NCR, Greater Baltimore Medical Center, Salesforce, NBC Sports Next, National Junior College Athletic Association, Orrick, Herrington & Sutcliffe, and much more.

3. Practically Genius Awards Ceremony

These last few months have forced all of us to be more creative and tackle tough challenges. On October 6, we’ll be hosting the Practically Genius Awards ceremony to recognize the most innovative organizations that use digitization and workflow automation to transform their operations and improve the employee and customer experience. From healthcare to financial services, we’ll be celebrating the efforts of various companies and teams across departments and industries. Join us live to see who the winners are and discover ideas that can help you drive your own digital transformation efforts.

4. Product Announcements and Build Sessions

We have some exciting product announcements and updates in store. On October 5, VP of Product Operations Aaron White and other Formstack product leaders will highlight Formstack’s latest product innovations and reveal how our upcoming roadmap will help you deliver solutions faster and go from idea to workflow effortlessly as your organization scales. On October 6, our Build with Formstack sessions will provide an inside look at using Formstack products to build creative solutions to your toughest workflow challenges. Join us for deep dives into Formstack Platform, Formstack for Salesforce, and our integrations with Microsoft.

5. Genius Labs

What would an event be without some networking opportunities? In between sessions, you’ll be able to join our Genius Labs to chat with Formstack experts and other professionals from various industries and departments. Get your Formstack questions answered, share learnings and stories with peers, and discover new ideas that will help you reimagine your world of work.

Practically Genius 2021 is free and open to everyone, everywhere. Join us from the comfort of your home or office on October 5-6 by reserving your spot. If you’ve already signed up, log in to Socio to get the latest news and announcements!


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Ashley Alexander
Ashley is the Senior Copywriter at Formstack. She spends most of her time writing, reviewing, and editing copy for web pages, emails, sales docs, and other promotional content. Before joining the Formstack team, she studied Professional Writing, Creative Writing, and Anthropology at Purdue University. She currently lives in Indianapolis, Indiana.
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