Looking for Formstack Sync (formerly Bedrock Data)? You're in the right place!
Integrate Pardot & NetSuite without a line of code, ever
Integrate Pardot & NetSuite CRM company, contact & opportunity data
No code whatsoever to map data & manage rules
Unleash key features for your sales & marketing teams – including Pardot lead intelligence, dynamic lists & lifecycle stage reporting
Support for NetSuite, NetSuite CRM+ & OneWorld – and all NetSuite customer & lead type configurations (both company & individual)
Sync leads & contacts between Pardot & NetSuite
Push leads immediately from Pardot to NetSuite as they become marketing qualified to get them to sales or BDR teams.
Records remain in sync, avoiding duplicates, and additional interactions and updates are synced between the systems. For contacts added directly into NetSuite by your sales team, these will sync back to Pardot to ensure you maintain a complete, de-duplicated lead database in Pardot.
Give sales visibility to Pardot intelligence in NetSuite
Pardot gathers key intelligence on your prospects, including where they came from (lead source), how they engaged with you (campaign, activity) & a measure of their engagement (lead score, lead grade).
Map these to custom fields in NetSuite so that your sales reps can see this key Pardot intelligence quickly and easily, natively in the NetSuite CRM they work in every day.
Pardot's dynamic lists are a powerful feature to target based on individual or account level data.
By syncing NetSuite company and contact data to Pardot through Formstack Sync's field mappings, you can automate the creation of these dynamic lists in Pardot and open up capabilities such as automated lead nurturing and customer marketing campaigns.