Looking for Formstack Sync (formerly Bedrock Data)? You're in the right place!

Unleash Marketo for SugarCRM

  • Robust, pre-built Marketo-SugarCRM connector that scales
  • Get more capabilities, with less headache, for managing your Marketo alongside SugarCRM
  • Leverage key Marketo features including Revenue Cycle Analytics
  • Support for all SugarCRM editions - Ultimate, Enterprise, Professional & Community (including self-hosted & Sugar OnDemand)
  • Certified partner of both Marketo & SugarCRM
Marketo SugarCRM

Robust & scalable bidirectional Marketo & SugarCRM integration

When your sales team & BDRs follow up leads, every minute matters. Our Marketo-SugarCRM connector syncs every five minutes to ensure sales gets leads and data on the latest interactions, as they happen.

Plus leads sync and de-duplicate in both directions, so as your sales team adds leads directly into SugarCRM, you will not run into the data duplication issues in Marketo which you'll get with one-way connectors.

SugarCRM Marketo Connectors
SugarCRM Marketo Connectors

Visibility & Control of Key Marketo Data in Sugar

Map Marketo fields such as lead source & lead score to Sugar fields, so they can be viewed easily in Sugar without any extra clicks.

Also allow Sugar users to put lead/contacts into Marketo nurture streams by syncing those fields back to Marketo and using them as triggers for nurture streams (smart campaigns) in Marketo.

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Enable key Marketo features including Revenue Cycle Analytics

Our Marketo integrations are tailor built around key Marketo functionality.

Pull back opportunity data from SugarCRM to leverage in Marketo Revenue Cycle Analytics.

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SugarCRM Marketo Connectors
SugarCRM Marketo Connectors

Wizard setup to manage your data mappings & rules

You don’t need coding or a technical background to manage your Marketo SugarCRM integration.

Formstack Sync allows you to map fields across systems for Leads, Contacts, Accounts and Opportunities with full support for custom fields.

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Our Marketo-SugarCRM Object Mapping

Marketo
SugarCRM
Company
Company (Read, Create, Update)
Account (Read, Create, Update)
Contact
Lead (Read, Create, Update)
Lead (Read, Create, Update)
Contact (Read, Create, Update)
Opportunity
Opportunity (Read, Create, Update)
Opportunity (Read, Create, Update)
Read = Formstack Sync can pull data for use in another system
Create = Formstack Sync can create a new record in this system
Update = Formstack Sync can update existing records in this system

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Let's discuss your Marketo-SugarCRM integration

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Marketo-SugarCRM Integration Walkthrough

Take a tour of our Marketo-SugarCRM integration in this video

 

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