Universities with a Chief Marketing Officer are 49% more likely to have a strategic marketing plan and 21% more likely to use cutting-edge technology. Will a CMO benefit your university's marketing impact?
Formstack surveyed over 500 higher ed professionals and found:
- Key roles and job descriptions for university CMOs.
- How CMOs are paving the way for technology adoption.
- Insight on university plans to hire marketing leadership.
- Priorities for the future of higher ed marketing.
Start planning the next step for your university’s marketing vision. Download our free report!