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Optimize Your Healthcare Marketing Efforts

Acquire and convert more leads into patients with our effective marketing solutions.

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Healthcare Marketing Solutions That Impact Your Bottom Line

As a healthcare marketer, you have quite the to-do list. You're focused on gaining leads, converting them into patients, and keeping those patients long-term. You must also keep up with HIPAA compliance, reputation management, a changing customer base, and new technology. Use the simple healthcare marketing solutions below to maximize your marketing ROI.

Digitize the patient experience.

Digitize the patient experience.

Today, patients expect to be served through the digital space. If your healthcare organization isn't adapting to digital marketing trends, you're falling behind competitors who are. To acquire new leads—and convert them—you must make communicating with your brand as quick and easy as possible. Utilize online forms to eliminate paper, improve communication, simplify appointment scheduling, speed up patient registration, and enhance data capture.

Stay HIPAA compliant.

Stay HIPAA compliant with secure data.

The last thing a patient or healthcare provider wants is a data breach. Whether your organization is small or large, data security is a matter of huge importance. Ensure you're safely collecting patient data and avoiding costly HIPAA violations by using a solution that encrypts data and safely stores it in a database. Formstack's HIPAA compliant forms give you an effortless way to collect and protect your patients' data.

Automate reputation management.

Automate reputation management.

Reputation management is key to unlocking higher ROI. More than 70% of patients utilize online reviews as their first step to finding a new doctor, and SEO relies heavily on the quantity, quality, and consistency of online reviews. Automate your patient satisfaction surveys, and use data routing to route positive reviewers to a follow-up page encouraging them to review your healthcare organization on public sites like Google My Business.

Manage the patient journey.

Manage the patient journey.

Patients have more choices than ever when it comes to picking a healthcare provider. In today's age of modern technology, patients expect automation, digitization, and instant connection. They don't want to be deterred by complicated and time-consuming tasks—and neither does your back office team. Use smart data insights to identify issues within the patient journey and discover opportunities to increase conversions, patient satisfaction, and retention.

Turn More Leads Into Long-Term Patients

Surpass your marketing goals with Formstack. Streamline processes, improve communication, minimize paper forms, and utilize powerful tools to make smart marketing decisions.

  • Convert more leads into patients with completely customizable forms.
  • Simplify referrals and improve communication between doctor and patient.
  • Identify and resolve conversion issues along the patient journey.
  • Automate manual tasks, pleasing your back office, doctors, and patients.
  • Create patient satisfaction surveys that lead to data-rich insights.
  • Streamline secure data transfer with HIPAA compliant integrations like Salesforce.
 

See how Indiana Health Group uses Formstack to increase the speed and efficiency of data entry for both patients and staff.

Create an Exceptional Patient Experience

Build high-converting forms.

Build high-converting forms.

Pick from a wide selection of pre-built healthcare forms that can be customized to fit your branding. All forms are mobile-friendly, simple to edit, and can be launched in minutes. With Conditional Logic, you can speed up form submissions for patients by only asking questions that are relevant.

Learn from patient behavior.

Learn from patient behavior.

Improve your conversion rate by identifying issues quickly and resolving them with our Conversion Kit. A/B test forms, identify questions that cause bottlenecks, gather data on which channels are bringing in the most leads, and more.

Seamlessly transfer data.

Seamlessly transfer data.

Securely transfer data using one of our HIPAA compliant integrations. Whether your organization is serving a few hundred patients or thousands every day, you can easily manage data across platforms to save your team some time and avoid costly paperwork errors.

Florida Health
IU Health
LSU Health
National Kidney Foundation
Greater Baltimore Healthcare
Cleveland Clinic
Maximize Your Healthcare Marketing ROI
Connect with us to learn more about how Formstack can help you increase conversions and improve patient satisfaction and retention.