No true PPC rockstar should be without a CRO (conversion rate optimization) strategy. CRO helps you define why your visitors are converting (or abandoning your website). With more knowledge about your user behavior, you can improve your ad campaigns and drive the right kind of lead traffic. This Thursday, February 19, we’re teaming up with Hanapin Marketing, the company behind HeroConf, to discuss five strategies using PPC and CRO to boost you lead generation efforts. The webinar is at 12 noon EST and features Tyler Cook, our resident PPC expert.
Learn pro PPC tips for how to:
- Create targeted ads that pre-qualify your leads
- Optimize your landing pages for better conversions from your ads
- Get valuable feedback before you spend money on traffic.
Visit Hanapin to register for this webinar. Space is limited, so register soon. We hope to see you on Thursday!