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Boost Your Response Rate With These Higher Ed Survey Questions

Speaking of surveys, we’re currently partnering with mStoner Inc. and Higher Ed Live to produce a groundbreaking research study on marketing roles in higher education. If you work in higher ed and have 5 spare minutes, we’d appreciate your participation in our quick survey. Oh yeah, and you could win a $100 Amazon gift card. Take the survey now to win!


If you work in higher education, you know how valuable student feedback can be. Professors, administrators and students can all benefit from professional online questionnaires. And thanks to form-building tools like Formstack, you don’t need a big budget to gather extensive, reliable insights. Stick to the following tips for crafting questions and creating surveys that get answered.

Why Bother to Survey Students?
It’s a great way to:

And that’s just for starters. Online surveys can reveal valuable insights on all kinds of programs and processes, as long as they’re easy to complete.

How to Write Survey Questions for Students That Actually Get Answered
The same basic rules apply whether you’re surveying undergrads, Ph.D. candidates or graduating seniors:

Need Some Sample Questions?
Here are three common types of student surveys, along with sample questions you can start using today:

1. Course and Instructor Evaluation Surveys

First, add short answer fields to collect essential data including the course number or name, professor and the student’s class year. Then use this list of sample questions to get started:

Radio Button Questions:

Matrix Questions (Very Good/Good/Fair/Poor/Very Poor*):

Long Answer Questions:

2. Satisfaction Surveys

Anonymous customer satisfaction surveys have remained in vogue for years, and with good reason: they’re an insightful, affordable way to measure progress and make improvements. When building a satisfaction survey for students, start by collecting necessary info—major and name of academic advisor, for example—then add easy-to-answer questions such as:

Matrix Questions (Extremely/Very/Moderately/Slightly/Not at All*):

Long Answer Questions:

*For “very poor” and “not at all” answers, use Conditional Logic to ask additional questions and gather more insights.

3. Graduation Surveys

There’s no better time to find out how well the university is preparing students for life beyond graduation than, well, at graduation. Use this time to ask important questions such as:

Checkbox Questions:

Radio Button Questions:

Long Answer Questions:

 Start Building Surveys Today!
Looking for an easy, affordable and effective way to build online student surveys? Our form builder comes with pre-packaged templates you can customize for your university. Sign up for your free trial below to get instant access.